What does Dynamic content mean?

Dynamic content is website content that can change depending on the situation, data or visitor behavior. Unlike static content, it does not have to be the same for everyone. An e-shop can show different products, banners, recommendations or information depending on where the customer came from, what they viewed, whether they are logged in, their shopping behavior or the data the e-shop has available. Dynamic content helps create a more relevant shopping experience, but it must be set up correctly so that it doesn't confuse customers and so that search engines can also read important content.

In Pobo Page Builder, it can relate to personalized blocks, product recommendations or content that adapts to a specific page.