Hello, Markéta, thank you for taking the time for this interview. Could you please start by telling us something about yourself and your company?
At the beginning of this year I became a distributor of kinesiology and cosmetic tapes and physiotherapy aids of the Dutch company Thysol.
In the spring we successfully launched two e-shops, beautytape.cz and physiotape.cz. I am a bit of a perfectionist and I like beautiful and clear things, so it was clear that the eshops had to be user-friendly, clear and tasteful. These are not the first eshops I've worked on, but by this being my first dream project I wanted to make everything a little extra. :-)
What was your experience with creating content for your e-shop before you started using Pobo Page Builder? Did you use any external agencies or other tools?
I admit I'm not a fan of agencies. I always choose freelancers to work with, I like their passion for the cause and often a deeper understanding of the subject matter.
I think almost anyone can handle most of the settings in Shoptet on their own, but the graphics, or rather the attractive and information-packed product detail, is the tricky part. That's why I welcomed the Pobo add-on with enthusiasm.
How did you find out about Pobo and how long have you been working with it?
I found out about Pobo from a colleague, I've been working with him for about a quarter of a year. We still lack a blog on beautytape.cz, which Pobo will also help us with. The other e-shop , fyziotape.cz, is still waiting for a bigger adjustment. I am already looking forward to the result.
Many e-tailers suffer from a lack of time. How has Pobo Page Builder helped you streamline content creation for your products or blog?
I agree, time is precious even for me. I knew the Pobo add-on would help me tweak the look and feel of the store to my liking. I went on a week-long work trip abroad and got to work. In three days, the e-shop was as good as new.
Working with Pobo is very intuitive and I would say fun. I especially appreciate the fact that everything in each template is pre-made in detail. This is absolutely perfect.
In your experience, how much of a factor does the look of the labels play in selling your products?
I think it's huge. Even from a customer perspective, I want to know as much information as possible before I buy a product. This is not only practical information about the product, but also, for example, customer reviews or, in the case of tape measures, product certification.
On our e-shops, we also offer courses on tattooing, where an exhaustive description is simply a must. After modifying the beautytape.cz e-shop with the Pobo add-on, our campaigns started to work much better and sales increased practically overnight.
Based on your experience, would you recommend Pobo Page Builder to other e-shop owners?
Absolutely, all ten. For me, Pobo is, and I dare say always will be, the best add-on I've encountered on Shoptet. Hats off to your team, this is simply the invention of the year.
Thank you very much for the nice conversation and on behalf of the entire Pobo Page Builder team I wish you every success.
Thank you too and I wish you much success and happy customers! :-)
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