Hello Petra, thank you so much for your outreach and message!

I am the founder of Utukutu.cz, a mom of two children.

Utukutu was born out of our desire to offer children toys that not only entertain them, but also encourage their imagination, natural development and joy of movement. Together with my team, we have been making rocking boards, Montessori swings, learning towers and other movement pieces that grow with children and make the home a more playful place for over 10 years in the Czech Republic.

At the same time, we carefully select other toy manufacturers who share our values - quality, eco-friendly and aesthetically beautiful toys that grow with children. Utukutu is not just an e-shop, we also have a brick-and-mortar store in Vinohrady, where children can try everything out and parents can see what they really enjoy.

I would be very happy if you get inspired by us 🙂

When we switched the e-shop to the Shoptet box solution, it was clear that we could adjust most of the agenda ourselves. But the look and feel of the page has to be handled by HTML code in Shoptet. Which is a more challenging and especially difficult task for delegation in the team. Pobo Page Builder is actually very intuitive and gave us the freedom to edit the content according to our needs, test different layouts in the product descriptions and tweak the details to make the site as clear as possible for our customers.

I was after an intuitive and quick adjustment. It was about making it easy to learn the controls and to be able to implement the add-on into everyday work. And that was achieved. In addition, I perceive that we are at the beginning with Pobo control, and even after about two years of use, we still do not use all the possibilities, functionalities that make our work faster and more efficient. This is the plan for this year - to explore the add-on even more and make the work across the team more efficient and the site even more user-friendly.

We see the blog at www.utukutu.cz as a great way to share the inspiration, experience and values that Utukutu is built on. How to build a relationship with our customers, deepening trust. How to build a community. Last but not least, the blog is also very important for search engines, but that's last on the list for us.

The toys we offer are not just ordinary products - they are tools for children's joy, for discovery, for movement and for family sharing. And it is through articles that we can show parents how to use toys in a meaningful way, how to support children's development and how to play together.

So, if you want to build a brand like us, creating blog articles as one of the pillars.

Pobo helps us make the blog article www.utukutu.cz/blog/ more appealing, clearer and visually "clean", all without the need for coding or outsourced code knowledge. So we can do this work as a team.

Czech e-commerce in the children's goods segment is very dynamic and competitive. Big players offer a wide range of products, fast delivery and often aggressive pricing. But they don't give as much capacity to choose toys, they don't know the manufacturers themselves and they can no longer educate customers about the origin of the toy, the people who make it, their values.

Getting started in the children's e-commerce segment today isn't easy, but if you have a passion for what you do and a vision that makes sense, there's still room for success.

Personally, I would welcome more instructions and examples of solutions. So actually building your youtube channel and blog. And once in a while a workshop where you would show simple functionalities or process management of working with Pobo. And a better quote setup from your side for small businesses.